Mindset can be your biggest asset, or your biggest downfall, are you in control of yours?

Learn to be your own biggest help & achieve what you thought impossible.​

With a mindset forged through establishing a stellar corporate consulting career before the fitness industry, Alicia understands the importance of head space, motivation & mindset in the pursuit of dreams.

Fitness is no different and too often do people slip into people watching their competition, being distracted by latest trends & fads, fooled by pipe dreams, that they become paralyzed and are no longer moving in the direction of progress.

Will power & dedication need to be trained with the same intensity and effort as muscles and those too will develop into another element of motivation & drive on your journey.

We train our clients to progress as people, not just as bodies.

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  • Its Sunday  or PROGRESS day as I like to
  • Our champion mazdan dropping some great knowledge on dieting!
  • Our alpha freshianrucker bringing that fire  The shred on
  • Our beautiful girl vanessamcfall  The mind and body are
  • Our girl janielynnn looking incredible in this shot as she
  • HEALTHY RELATIONSHIPS with food is EVERYTHING!   DO YOU
  • Our beautiful girl elena88c who just recently finished top 3